No one likes to read lots of text on slides: it’s not only visually unappealing, but it also distracts from the actual presentation. With too much text on slides, the audience is confronted with a visual overload. How, therefore, do you minimize text and maximize visual impact? In this program participants learn the principles behind effective visual vocabulary and design. They are lead through an examination of text overload (how much is too much? how small is too small?), visual element cohesion, repetiton, structure and more. Participants learn design exercises featuring post-it notes to physically manipulate ideas and build their deck slide by slide and create a deck through a process that starts with ideation, then structure, and ends with choosing the appropriate words.